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Our principle: Do not choose a wellness product only because of attractive packaging, advertising, reviews or promises of fast results. Check the product, the label and the regulatory information that applies to its category.

1. Identify the product category

Ayurvedic, herbal and wellness products can fall under different regulatory categories. Do not assume that one licence or authority applies to every product. Read the label and identify how the product is presented and classified.

2. Check who makes and markets it

Look for clear manufacturer and marketer details on the product label or packaging. A responsible purchase starts with knowing which business is accountable for the product.

3. Look for applicable licence or registration information

Where a food or supplement product falls under FSSAI regulation, check the applicable FSSAI licence or registration details and verify them through the official FSSAI/FoSCoS verification facility. For Ayurvedic medicines, look for the applicable manufacturing-licence information issued through the relevant State or Union Territory licensing authority under the AYUSH regulatory framework.

4. Read the complete label

Check the ingredient list, recommended use, quantity, batch details, manufacturer information, warnings or precautions, and other declarations applicable to that product. Do not rely only on the front of the pack.

5. Be cautious with extraordinary promises

Claims such as guaranteed results, permanent cure, instant transformation, “100% safe” or “no side effects” deserve extra scrutiny. Advertising should never replace proper product information and verification.

6. Verify—do not rely on badges alone

A logo, marketplace listing, influencer endorsement, professional website or attractive advertisement does not by itself prove regulatory status. Where verification is available, use the relevant official government source and check the details shown on the actual product.

7. Make the same checks with every brand—including AyurVnova

AyurVnova believes customers should apply the same standard to us that they apply to any wellness company. Long-term trust should come from transparency, responsible information and informed choices—not pressure or exaggerated promises.

Awareness first. This guide is educational and is intended to help consumers ask better questions before purchasing wellness products. Product-specific requirements can vary according to classification and market.

Questions?

If you would like clarification about information presented on AyurVnova, contact us at support@ayurvnova.com or WhatsApp/call +91 85279 30649.